Earnest Gloam Ruby

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Old English glōm, twilight-or-dusk. As a color modifier, gloam implies a twilight-and-half-light-and-fading quality, the visual register of Scottish-Border-and-Hebridean-gloam hand-twilight-and-half-light-and-fading Scottish-Border-and-Hebridean-and-Orkney gloamed-and-twilight-and-fading surfaces under Scottish-Border-and-Hebridean-and-Orkney long-northern-twilight-and-blue-hour gloaming-and-twilight light. Sits at the modifier-and-mood end of the grid, parallel to dusk and shade in usage.

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.