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Bold Zenith Ruby

#9c151a
Notes

Bold Zenith Ruby (#9C151A) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (358°, 76%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9c151a
RGB
rgb(156, 21, 26)
HSL
hsl(358, 76%, 35%)
HWB
hwb(358 8% 39%)
OKLCH
oklch(44.5% 0.168 26.2)
P3
color(display-p3 0.5609 0.1441 0.1315)
HSV
hsv(358, 87%, 61%)
LAB
lab(33.31% 52.56 34.90)
LCH
lch(33.31% 63.09 33.58)
CMYK
cmyk(0%, 87%, 83%, 39%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Zenith
modifier

Arabic samt-al-ra's, path-overhead. As a color modifier, zenith implies an overhead-pointing-and-high-point quality, the visual register of celestial-sphere-and-overhead-Zenith hand-overhead-pointing-and-high-point celestial-sphere-and-overhead-and-Zenith-pole zenith-and-overhead-pointing-and-high-point surfaces under celestial-sphere-and-overhead-and-Zenith-pole astronomical-and-celestial-mechanics overhead-axis-light. Sits at the modifier-and-cosmic end of the grid, parallel to nadir and axis in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9c151a
Original
#433c18
Protanopia
#645813
Deuteranopia
#ac0019
Tritanopia
#323232
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.28:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.54:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9C151A
Display P3
Display P3
color(display-p3 0.5609 0.1441 0.1315)
P3 has subtle headroomOKLCH chroma 0.168

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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