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Mighty Annatto

#ae2531
Notes

Mighty Annatto (#AE2531) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (355°, 65%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae2531
RGB
rgb(174, 37, 49)
HSL
hsl(355, 65%, 41%)
HWB
hwb(355 15% 32%)
OKLCH
oklch(49.4% 0.172 22.1)
P3
color(display-p3 0.6273 0.1962 0.2107)
HSV
hsv(355, 79%, 68%)
LAB
lab(38.81% 54.44 28.24)
LCH
lch(38.81% 61.33 27.42)
CMYK
cmyk(0%, 79%, 72%, 32%)

Etymology

Mighty
adjective

Old English mihtig, strong — adjectival suffix -y, sharing root with German mächtig. As a color modifier, mighty implies a saturated-and-strong-presence quality, where the hue commands visual attention through pure pigmentation strength. Sits at the bold-and-saturated end of the grid, parallel to forceful and commanding in tone.

Annatto
noun

Bixa orellana, the tropical shrub whose seeds yield a red-orange dye used as food coloring (in cheese, butter, and margarine) and as body paint by the Caribbean and Central American indigenous peoples. The color refers to fresh annatto paste: a saturated, slightly orange red with the matte finish of plant-derived pigment. Warmer than vermillion, drier than tomato.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae2531
Original
#4f4930
Protanopia
#71662c
Deuteranopia
#c0002b
Tritanopia
#434343
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.76:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.11:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AE2531
Display P3
Display P3
color(display-p3 0.6273 0.1962 0.2107)
P3 has subtle headroomOKLCH chroma 0.172

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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