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Heavy Cranberry

#ab4c9a
Notes

Heavy Cranberry (#AB4C9A) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (311°, 38%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ab4c9a
RGB
rgb(171, 76, 154)
HSL
hsl(311, 38%, 48%)
HWB
hwb(311 30% 33%)
OKLCH
oklch(56.5% 0.156 334.8)
P3
color(display-p3 0.6244 0.3197 0.5895)
HSV
hsv(311, 56%, 67%)
LAB
lab(47.19% 48.91 -24.52)
LCH
lch(47.19% 54.71 333.37)
CMYK
cmyk(0%, 56%, 10%, 33%)

Etymology

Heavy
adjective

Old English hefig, weighty — cognate with heave. Used as a color modifier since at least the seventeenth century to indicate weight in saturation as much as value: heavy with pigment, heavy-bodied. In the engine's adjective grid, heavy sits alongside deep and plush in the dark-and-saturated quadrant. Closer to a fabric description than a pure value word.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ab4c9a
Original
#4c679d
Protanopia
#687597
Deuteranopia
#b2516c
Tritanopia
#666666
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.96:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.23:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AB4C9A
Display P3
Display P3
color(display-p3 0.6244 0.3197 0.5895)
P3 has subtle headroomOKLCH chroma 0.156

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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