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Highborn Vita Brick

#a0331e
Notes

Highborn Vita Brick (#A0331E) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (10°, 68%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a0331e
RGB
rgb(160, 51, 30)
HSL
hsl(10, 68%, 37%)
HWB
hwb(10 12% 37%)
OKLCH
oklch(48.0% 0.148 32.9)
P3
color(display-p3 0.5794 0.2312 0.1527)
HSV
hsv(10, 81%, 63%)
LAB
lab(37.73% 44.01 37.29)
LCH
lch(37.73% 57.68 40.27)
CMYK
cmyk(0%, 68%, 81%, 37%)

Etymology

Highborn
adjective

Old English hēah-boren, high-born — past-participle of bear. As a color modifier, highborn implies a saturated-and-aristocratic-and-elite quality, the deep-rich color of pre-modern English high-born aristocratic-class livery-and-armorial bearings. Sits at the bold-and-aristocratic end of the grid, parallel to noble and aristocratic in usage.

Vita
modifier

Latin vita, life-or-living. As a color modifier, vita implies a Latin-life-and-living-quality quality, the visual register of Roman-vita-and-dolce-vita-Latin-life hand-Latin-life-and-living-quality Roman-vita-and-dolce-vita-Latin-life-and-Vergilian-pastoral vita-and-Latin-life-and-living-quality surfaces under Roman-vita-and-dolce-vita-Latin-life-and-Vergilian-pastoral Augustan-Rome-and-Renaissance-Italy living-Roman-light. Sits at the modifier-and-Latin end of the grid, parallel to amor and via in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a0331e
Original
#534a1b
Protanopia
#6e6219
Deuteranopia
#b0102f
Tritanopia
#494949
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.03:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.99:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##A0331E
Display P3
Display P3
color(display-p3 0.5794 0.2312 0.1527)
P3 has subtle headroomOKLCH chroma 0.148

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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