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Earnest Drear Ruby

#9d011d
Notes

Earnest Drear Ruby (#9D011D) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (349°, 99%, 31%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9d011d
RGB
rgb(157, 1, 29)
HSL
hsl(349, 99%, 31%)
HWB
hwb(349 0% 38%)
OKLCH
oklch(43.9% 0.177 23.2)
P3
color(display-p3 0.5633 0.1091 0.1380)
HSV
hsv(349, 99%, 62%)
LAB
lab(32.44% 56.14 32.35)
LCH
lch(32.44% 64.80 29.95)
CMYK
cmyk(0%, 99%, 82%, 38%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Drear
modifier

Old English drēor, gore-and-sorrow. As a color modifier, drear implies a bleak-and-cheerless-and-sorrowful quality, the visual register of Brontë-moorland-and-Hardy-heath-drear hand-bleak-and-cheerless-and-sorrowful Brontë-moorland-and-Hardy-heath-and-Wuthering drear-and-bleak-and-cheerless-and-sorrowful surfaces under Brontë-moorland-and-Hardy-heath-and-Wuthering rain-swept-and-low-cloud-and-empty-vista Yorkshire-and-Wessex-light. Sits at the modifier-and-mood end of the grid, parallel to bleak and gloom in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9d011d
Original
#3f381c
Protanopia
#625716
Deuteranopia
#ae0011
Tritanopia
#242424
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.55:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.46:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9D011D
Display P3
Display P3
color(display-p3 0.5633 0.1091 0.1380)
P3 has subtle headroomOKLCH chroma 0.177

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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