Bright Crimson Pulse

#980b2c

Notes

Bright Crimson Pulse (#980B2C) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (346°, 87%, 32%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#980b2c

RGB

rgb(152, 11, 44)

HSL

hsl(346, 87%, 32%)