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Genuine Oriole

#974328
Notes

Genuine Oriole (#974328) is a true orange with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (15°, 58%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#974328
RGB
rgb(151, 67, 40)
HSL
hsl(15, 58%, 37%)
HWB
hwb(15 16% 41%)
OKLCH
oklch(48.8% 0.120 38.2)
P3
color(display-p3 0.5512 0.2818 0.1852)
HSV
hsv(15, 74%, 59%)
LAB
lab(39.15% 33.39 32.84)
LCH
lch(39.15% 46.83 44.52)
CMYK
cmyk(0%, 56%, 74%, 41%)

Etymology

Genuine
adjective

Latin genuinus, natural, innate — used as a color modifier since the sixteenth century for hues that read as authentic rather than imitated. Genuine indigo, genuine ochre: moderate-to-high saturation combined with the optical impression of a hue from real pigment rather than synthetic dye. Sits at the crisp-bucket alongside true and honest.

Oriole
noun

The genus Icterus — particularly I. galbula, the Baltimore oriole whose males in breeding plumage are vivid orange with black wings. The color refers to a male Baltimore oriole at full breeding plumage: a saturated, slightly cool orange with the matte finish of carotenoid-pigmented feathers. Brighter than tangerine, warmer than carrot.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#974328
Original
#5a5125
Protanopia
#6e6326
Deuteranopia
#a6313d
Tritanopia
#535353
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.67:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.15:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##974328
Display P3
Display P3
color(display-p3 0.5512 0.2818 0.1852)
P3 has subtle headroomOKLCH chroma 0.120

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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