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Rich Mater Brick

#90180e
Notes

Rich Mater Brick (#90180E) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (5°, 82%, 31%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#90180e
RGB
rgb(144, 24, 14)
HSL
hsl(5, 82%, 31%)
HWB
hwb(5 5% 44%)
OKLCH
oklch(42.3% 0.156 29.8)
P3
color(display-p3 0.5179 0.1432 0.0961)
HSV
hsv(5, 90%, 56%)
LAB
lab(30.92% 47.97 38.11)
LCH
lch(30.92% 61.27 38.47)
CMYK
cmyk(0%, 83%, 90%, 44%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Mater
modifier

Latin mater, mother. As a color modifier, mater implies a Latin-mother-and-Stabat-Mater-and-Madonna quality, the visual register of Stabat-Mater-and-Pietà-mater hand-Latin-mother-and-Stabat-Mater-and-Madonna Stabat-Mater-and-Pietà-mater-and-Marian-iconography mater-and-Latin-mother surfaces under Stabat-Mater-and-Pietà-mater-and-Marian-iconography Roman-and-Counter-Reformation Madonna-iconographic-light. Sits at the modifier-and-Latin end of the grid, parallel to pater and amor in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#90180e
Original
#40380a
Protanopia
#5d5204
Deuteranopia
#9f0018
Tritanopia
#313131
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.04:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.32:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##90180E
Display P3
Display P3
color(display-p3 0.5179 0.1432 0.0961)
P3 has subtle headroomOKLCH chroma 0.156

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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