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Genuine Tawny

#785e34
Notes

Genuine Tawny (#785E34) is a deep amber with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (37°, 40%, 34%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#785e34
RGB
rgb(120, 94, 52)
HSL
hsl(37, 40%, 34%)
HWB
hwb(37 20% 53%)
OKLCH
oklch(49.8% 0.068 78.2)
P3
color(display-p3 0.4545 0.3726 0.2282)
HSV
hsv(37, 57%, 47%)
LAB
lab(41.61% 5.07 27.89)
LCH
lch(41.61% 28.35 79.69)
CMYK
cmyk(0%, 22%, 57%, 53%)

Etymology

Genuine
adjective

Latin genuinus, natural, innate — used as a color modifier since the sixteenth century for hues that read as authentic rather than imitated. Genuine indigo, genuine ochre: moderate-to-high saturation combined with the optical impression of a hue from real pigment rather than synthetic dye. Sits at the crisp-bucket alongside true and honest.

Tawny
noun

From the Old French tané, tanned — originally the brown of leather tanned with oak bark. The color now describes the gold-brown of a lion's coat, the autumn flank of a fox, the ground color of a tawny owl. Warmer than wheat, more saturated than tan, with the animal-fur warmth of a word that almost always describes living things rather than objects.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#785e34
Original
#685e30
Protanopia
#6f6535
Deuteranopia
#815754
Tritanopia
#606060
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.09:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.45:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##785E34
Display P3
Display P3
color(display-p3 0.4545 0.3726 0.2282)
Inside sRGBOKLCH chroma 0.068

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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