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Squared Buttercup

#73690e
Notes

Squared Buttercup (#73690E) is a deep amber with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (54°, 78%, 25%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary blue. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#73690e
RGB
rgb(115, 105, 14)
HSL
hsl(54, 78%, 25%)
HWB
hwb(54 5% 55%)
OKLCH
oklch(51.4% 0.103 102.5)
P3
color(display-p3 0.4443 0.4131 0.1389)
HSV
hsv(54, 88%, 45%)
LAB
lab(43.92% -6.03 46.98)
LCH
lch(43.92% 47.36 97.31)
CMYK
cmyk(0%, 9%, 88%, 55%)

Etymology

Squared
adjective

Latin quadrātus, four-sided — past-participle of square. As a color modifier, squared implies a clear-and-rectilinear-and-orthogonal quality where the hue carries the visual register of right-angle architectural-and-grid alignment. Sits at the crisp-and-balanced end of the grid, parallel to aligned and plumb in usage.

Buttercup
noun

Ranunculus acris and its meadow cousins — the small, glossy yellow flowers of European pastures whose petals reflect ultraviolet light to attract bees. The color refers to a buttercup petal in full sun: a saturated, slightly cool yellow with the polished finish of an epidermis that scatters light like wet paint. The folk test for whether you like butter — holding the flower under your chin to catch its yellow reflection — works on every variety.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#73690e
Original
#746500
Protanopia
#776a17
Deuteranopia
#7d6159
Tritanopia
#656565
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.59:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.76:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##73690E
Display P3
Display P3
color(display-p3 0.4443 0.4131 0.1389)
P3 has subtle headroomOKLCH chroma 0.103

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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