colors
Back to gallery

Lucid Helichrysum

#727331
Notes

Lucid Helichrysum (#727331) is a deep yellow with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (61°, 40%, 32%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary blue. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#727331
RGB
rgb(114, 115, 49)
HSL
hsl(61, 40%, 32%)
HWB
hwb(61 19% 55%)
OKLCH
oklch(54.0% 0.088 109.8)
P3
color(display-p3 0.4478 0.4509 0.2300)
HSV
hsv(61, 57%, 45%)
LAB
lab(47.05% -10.11 35.75)
LCH
lch(47.05% 37.15 105.79)
CMYK
cmyk(1%, 0%, 57%, 55%)

Etymology

Lucid
adjective

Latin lūcidus, clear / bright — derived from lūx (light). As a color modifier, lucid implies a clear-and-readable quality where the hue is unambiguous and free of optical clutter. Sits at the crisp-and-clear end of the grid, parallel to pellucid and plain in usage.

Helichrysum
noun

The genus Helichrysum — Mediterranean composite-family plants whose dried yellow flower bracts retain their color for years (also called strawflower). The color refers to dried Helichrysum bracts in a winter bouquet: a soft, slightly muted dry yellow with the matte papery finish of preserved flower.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#727331
Original
#7b6e2a
Protanopia
#7c7135
Deuteranopia
#796c64
Tritanopia
#6e6e6e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.99:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.21:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##727331
Display P3
Display P3
color(display-p3 0.4478 0.4509 0.2300)
P3 has subtle headroomOKLCH chroma 0.088

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas