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Smoky Acai

#3d25a6
Notes

Smoky Acai (#3D25A6) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (251°, 64%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3d25a6
RGB
rgb(61, 37, 166)
HSL
hsl(251, 64%, 40%)
HWB
hwb(251 15% 35%)
OKLCH
oklch(39.1% 0.191 281.4)
P3
color(display-p3 0.2256 0.1493 0.6257)
HSV
hsv(251, 78%, 65%)
LAB
lab(26.93% 46.74 -64.98)
LCH
lch(26.93% 80.05 305.73)
CMYK
cmyk(63%, 78%, 0%, 35%)

Etymology

Smoky
adjective

An adjectival form of smoke, used as a color word since at least the fourteenth century. Smoky implies a slightly muted, slightly hazed quality — as if the color were seen through a layer of suspended particulate. Used across both deep and neutral buckets: a smoky black has slightly less density than pure black; a smoky gray has slightly less coolness than pure gray.

Acai
noun

Brazilian Portuguese for Euterpe oleracea — an Amazon-basin palm whose deep-purple-violet drupe was a quilombola and caboclo dietary staple before its 21st-century superfood commercialization. Acai color refers to a freshly pulped Euterpe oleracea drupe: a saturated, slightly cool deep blue-violet with the matte finish of anthocyanin-rich palm-fruit pulp. The Tupi-derived word entered English via Portuguese in the 1990s.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3d25a6
Original
#0044aa
Protanopia
#003ba4
Deuteranopia
#004b65
Tritanopia
#333333
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.01:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##3D25A6
Display P3
Display P3
color(display-p3 0.2256 0.1493 0.6257)
P3 has visible headroomOKLCH chroma 0.191

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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