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Brilliant Alkanet

#f98b9a
Notes

Brilliant Alkanet (#F98B9A) is a soft red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (352°, 90%, 76%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f98b9a
RGB
rgb(249, 139, 154)
HSL
hsl(352, 90%, 76%)
HWB
hwb(352 55% 2%)
OKLCH
oklch(75.9% 0.134 12.1)
P3
color(display-p3 0.9187 0.5667 0.6090)
HSV
hsv(352, 44%, 98%)
LAB
lab(70.14% 43.19 10.71)
LCH
lch(70.14% 44.49 13.92)
CMYK
cmyk(0%, 44%, 38%, 2%)

Etymology

Brilliant
adjective

From the Italian brillante, sparkling — used as a color modifier since the seventeenth century for hues that read as optically active beyond their literal saturation. Brilliant green, brilliant blue: the implication is luminance combined with the slight sparkle of a high-refractive surface. Sits at the bright-bucket center alongside vivid and bright.

Alkanet
noun

Anchusa tinctoria, the Mediterranean borage whose roots yield a red dye used since classical times for cosmetics and wine coloring. The color refers to fresh alkanet-dyed wool: a saturated, slightly cool deep red with the matte finish of plant-and-mordant dye. Cooler than madder, deeper than crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f98b9a
Original
#a09e9a
Protanopia
#bbb498
Deuteranopia
#ff7f91
Tritanopia
#a3a3a3
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.29:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
9.19:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##F98B9A
Display P3
Display P3
color(display-p3 0.9187 0.5667 0.6090)
P3 has subtle headroomOKLCH chroma 0.134

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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