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Brilliant Madder

#f4498d
Notes

Brilliant Madder (#F4498D) is a true magenta with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (336°, 89%, 62%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f4498d
RGB
rgb(244, 73, 141)
HSL
hsl(336, 89%, 62%)
HWB
hwb(336 29% 4%)
OKLCH
oklch(66.5% 0.213 0.6)
P3
color(display-p3 0.8839 0.3397 0.5495)
HSV
hsv(336, 70%, 96%)
LAB
lab(57.97% 69.43 0.57)
LCH
lch(57.97% 69.43 0.47)
CMYK
cmyk(0%, 70%, 42%, 4%)

Etymology

Brilliant
adjective

From the Italian brillante, sparkling — used as a color modifier since the seventeenth century for hues that read as optically active beyond their literal saturation. Brilliant green, brilliant blue: the implication is luminance combined with the slight sparkle of a high-refractive surface. Sits at the bright-bucket center alongside vivid and bright.

Madder
noun

Rubia tinctorum, the dyer's madder — the root pigment that fed European red textile production from antiquity until synthetic alizarin replaced it in 1869. Less brilliant than kermes, more lightfast than safflower, madder-dyed wool was the workhorse red of Persian carpets, British redcoats, and Turkish kilim. The color carries that history: a warm, slightly orange red with the matte finish of cloth rather than glaze.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f4498d
Original
#6d768f
Protanopia
#9b9789
Deuteranopia
#ff3165
Tritanopia
#727272
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.40:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.18:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##F4498D
Display P3
Display P3
color(display-p3 0.8839 0.3397 0.5495)
P3 has visible headroomOKLCH chroma 0.213

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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