colors
Back to gallery

Live Malbec

#f36b90
Notes

Live Malbec (#F36B90) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (344°, 85%, 69%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f36b90
RGB
rgb(243, 107, 144)
HSL
hsl(344, 85%, 69%)
HWB
hwb(344 42% 5%)
OKLCH
oklch(70.3% 0.170 5.5)
P3
color(display-p3 0.8877 0.4515 0.5656)
HSV
hsv(344, 56%, 95%)
LAB
lab(63.00% 55.58 6.08)
LCH
lch(63.00% 55.91 6.25)
CMYK
cmyk(0%, 56%, 41%, 5%)

Etymology

Live
adjective

Old English libban, to live — used as a color word since the nineteenth century for hues that read as active or animate. Live wire, live color: the implication is luminance combined with the optical impression of internal motion. Sits in the bright-bucket center alongside vivid and vibrant.

Malbec
noun

A red-wine grape originally from Cahors in southwest France, now most associated with Argentine Mendoza wine regions. The color refers to a young Argentine Malbec: a deep, slightly cool dark red with the high tannin opacity of high-altitude grape wine. Deeper than Tempranillo, cooler than Rioja.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f36b90
Original
#858891
Protanopia
#a8a28d
Deuteranopia
#ff5c79
Tritanopia
#8b8b8b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.87:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.32:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##F36B90
Display P3
Display P3
color(display-p3 0.8877 0.4515 0.5656)
P3 has subtle headroomOKLCH chroma 0.170

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas