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Lurid Flamingo

#f0819a
Notes

Lurid Flamingo (#F0819A) is a soft red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (346°, 79%, 72%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f0819a
RGB
rgb(240, 129, 154)
HSL
hsl(346, 79%, 72%)
HWB
hwb(346 51% 6%)
OKLCH
oklch(73.3% 0.138 6.7)
P3
color(display-p3 0.8838 0.5283 0.6055)
HSV
hsv(346, 46%, 94%)
LAB
lab(66.95% 45.07 6.00)
LCH
lch(66.95% 45.47 7.58)
CMYK
cmyk(0%, 46%, 36%, 6%)

Etymology

Lurid
adjective

Latin lūridus, pale-yellow / sickly — sharing root with lūror (yellowish-pallor). As a color modifier, lurid implies a saturated-and-shocking-and-sickly-bright quality, the bright color of Penny-Dreadful-and-Pulp-Fiction sensational-cover-art bright-and-pulpy printing. Sits at the bright-and-shocking end of the grid, parallel to garish and gaudy in usage.

Flamingo
noun

The genus Phoenicopterus — wading birds whose pink-orange plumage comes from carotenoid pigments in the brine shrimp and algae they eat. The color refers to a Caribbean flamingo's neck plumage: a soft, slightly cool pink-orange with the matte finish of dietary-pigmented feathers. Cooler than coral, warmer than salmon.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f0819a
Original
#94969b
Protanopia
#b0ab98
Deuteranopia
#ff778a
Tritanopia
#9a9a9a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.53:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.31:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##F0819A
Display P3
Display P3
color(display-p3 0.8838 0.5283 0.6055)
P3 has subtle headroomOKLCH chroma 0.138

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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