Punchy Vala Crimson

A modern adjectival form of punch, to strike sharply. Used as a color word since the early twentieth century for hues that read as highly contrasting and visually loud. Punchy red, punchy yellow: the implication is full saturation combined with optical impact. Sits across the bold and bright buckets, near vivid and striking.

Old Norse völva, Norse-seeress-and-staff-bearer. As a color modifier, vala implies a Norse-seeress-and-staff-bearer-and-prophetess quality, the visual register of Norse-vala-seeress-and-staff hand-Norse-seeress-and-staff-bearer-and-prophetess Norse-vala-seeress-and-staff-and-Voluspa-Edda vala-and-Norse-seeress-and-staff-bearer surfaces under Norse-vala-seeress-and-staff-and-Voluspa-Edda Saga-Iceland-and-rune-stave seeress-prophecy-light. Sits at the modifier-and-myth end of the grid, parallel to norn and freya in usage.

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.