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Rugged Barn Rose

#e74867
Notes

Rugged Barn Rose (#E74867) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (348°, 77%, 59%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e74867
RGB
rgb(231, 72, 103)
HSL
hsl(348, 77%, 59%)
HWB
hwb(348 28% 9%)
OKLCH
oklch(63.4% 0.195 13.4)
P3
color(display-p3 0.8372 0.3304 0.4126)
HSV
hsv(348, 69%, 91%)
LAB
lab(54.67% 62.85 18.07)
LCH
lch(54.67% 65.40 16.04)
CMYK
cmyk(0%, 69%, 55%, 9%)

Etymology

Rugged
adjective

Old Norse rugga, rough / coarse — adjectival suffix -ed. As a color modifier, rugged implies a saturated-and-rough-and-weathered quality, the deep-rich color of Scottish-Highlands-and-Norwegian-fjord outdoor-and-mountain landscape. Sits at the bold-and-weathered end of the grid, parallel to tough and sinewy in usage.

Barn
modifier

Old English bere-ærn, barley-house. As a color modifier, barn implies a hay-loft-and-stable quality, the visual register of English-and-American tithe-barn-and-Pennsylvania-bank-barn timber-frame-and-stone agricultural surfaces under Midwest-and-English-rural barnyard farmstead light. Sits at the modifier-and-place end of the grid, parallel to loft and mill in usage.

Rose
noun

The Latin rosa, the Greek rhodon, the Persian gul — every European language has a different name for the same flower and the same color. Rose covers the spectrum from blush to fuchsia depending on the cultivar, but in pigment shorthand it means a cool, slightly bluish red — the inside of a damask petal, the dye that washes out of madder root.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e74867
Original
#706e67
Protanopia
#998f63
Deuteranopia
#fc2455
Tritanopia
#6c6c6c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.52:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##E74867
Display P3
Display P3
color(display-p3 0.8372 0.3304 0.4126)
P3 has visible headroomOKLCH chroma 0.195

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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