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Candid Brazilwood

#e68397
Notes

Candid Brazilwood (#E68397) is a soft red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (348°, 66%, 71%) places it in the balanced band at a light lightness. It works as a background wash, large-area fill, or soft illustration tone. Add a darker ink of the same hue when you need type over it. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e68397
RGB
rgb(230, 131, 151)
HSL
hsl(348, 66%, 71%)
HWB
hwb(348 51% 10%)
OKLCH
oklch(72.2% 0.123 7.7)
P3
color(display-p3 0.8495 0.5328 0.5941)
HSV
hsv(348, 43%, 90%)
LAB
lab(65.98% 40.17 6.13)
LCH
lch(65.98% 40.64 8.67)
CMYK
cmyk(0%, 43%, 34%, 10%)

Etymology

Candid
adjective

Latin candidus, bright-white / honest — derived from candēre (to shine). As a color modifier, candid implies a clear-and-honest-and-direct quality where the hue carries the visual register of straightforward-honest declaration. Sits at the crisp-and-honest end of the grid, parallel to frank and plainspoken in usage.

Brazilwood
noun

Caesalpinia echinata, the dye-source tree of Atlantic-coast South America — so abundant in Portuguese-controlled territory that it gave the country its name. The color refers to brazilein-dyed silk: a saturated, slightly cool deep red with the warm-tone of brazilwood pigment. Deeper than madder, warmer than cochineal.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e68397
Original
#949597
Protanopia
#ada795
Deuteranopia
#f67a8a
Tritanopia
#999999
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.61:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.06:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##E68397
Display P3
Display P3
color(display-p3 0.8495 0.5328 0.5941)
P3 has subtle headroomOKLCH chroma 0.123

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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