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Dependable Madder

#e68290
Notes

Dependable Madder (#E68290) is a soft red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (352°, 67%, 71%) places it in the balanced band at a light lightness. It works as a background wash, large-area fill, or soft illustration tone. Add a darker ink of the same hue when you need type over it. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e68290
RGB
rgb(230, 130, 144)
HSL
hsl(352, 67%, 71%)
HWB
hwb(352 51% 10%)
OKLCH
oklch(71.9% 0.123 11.7)
P3
color(display-p3 0.8491 0.5292 0.5691)
HSV
hsv(352, 43%, 90%)
LAB
lab(65.60% 39.86 9.55)
LCH
lch(65.60% 40.99 13.47)
CMYK
cmyk(0%, 43%, 37%, 10%)

Etymology

Dependable
adjective

Latin dē-pendere, to hang from — adjectival suffix -able. As a color modifier, dependable implies a clear-and-trustworthy-and-consistent quality where the hue carries the visual register of consistently-performing-and-counted-on design-element. Sits at the crisp-and-honest end of the grid, parallel to reliable and trustworthy in usage.

Madder
noun

Rubia tinctorum, the dyer's madder — the root pigment that fed European red textile production from antiquity until synthetic alizarin replaced it in 1869. Less brilliant than kermes, more lightfast than safflower, madder-dyed wool was the workhorse red of Persian carpets, British redcoats, and Turkish kilim. The color carries that history: a warm, slightly orange red with the matte finish of cloth rather than glaze.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e68290
Original
#949390
Protanopia
#ada78e
Deuteranopia
#f77887
Tritanopia
#989898
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.64:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.96:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##E68290
Display P3
Display P3
color(display-p3 0.8491 0.5292 0.5691)
P3 has subtle headroomOKLCH chroma 0.123

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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