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Alight Tsutsuji

#e664ad
Notes

Alight Tsutsuji (#E664AD) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (326°, 72%, 65%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e664ad
RGB
rgb(230, 100, 173)
HSL
hsl(326, 72%, 65%)
HWB
hwb(326 39% 10%)
OKLCH
oklch(68.5% 0.179 348.1)
P3
color(display-p3 0.8398 0.4229 0.6676)
HSV
hsv(326, 57%, 90%)
LAB
lab(60.75% 58.13 -14.14)
LCH
lch(60.75% 59.83 346.33)
CMYK
cmyk(0%, 57%, 25%, 10%)

Etymology

Alight
adjective

Old English ā-lihtan, to set alight — past-participle of alight. As a color modifier, alight implies a saturated-and-currently-illuminated quality, the bright color of Christmas-tree and Diwali-lamp festival-decoration illuminated-and-twinkling emission. Sits at the bright-and-warm end of the grid, parallel to aflame and aglow in usage.

Tsutsuji
noun

Japanese 躑躅, azalea (Rhododendron indicum and R. obtusum) — a beloved spring-flowering shrub of Japanese gardens, particularly the deep-magenta kirishima-tsutsuji cultivars from Kagoshima's Mt. Kirishima. Tsutsuji color refers to a fully bloomed kirishima-tsutsuji terminal truss in a Kyoto temple garden: a saturated, slightly cool deep magenta with the velvet finish of fresh five-petaled bell-flowers in dense terminal clusters.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e664ad
Original
#7284af
Protanopia
#969baa
Deuteranopia
#f56181
Tritanopia
#858585
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.09:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.79:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##E664AD
Display P3
Display P3
color(display-p3 0.8398 0.4229 0.6676)
P3 has subtle headroomOKLCH chroma 0.179

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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