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Buttressed Madder

#e64d69
Notes

Buttressed Madder (#E64D69) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (349°, 75%, 60%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e64d69
RGB
rgb(230, 77, 105)
HSL
hsl(349, 75%, 60%)
HWB
hwb(349 30% 10%)
OKLCH
oklch(63.8% 0.189 13.6)
P3
color(display-p3 0.8345 0.3458 0.4203)
HSV
hsv(349, 67%, 90%)
LAB
lab(55.23% 60.79 17.63)
LCH
lch(55.23% 63.29 16.17)
CMYK
cmyk(0%, 67%, 54%, 10%)

Etymology

Buttressed
adjective

Old French bouterez, thrusting-mass — past-participle of buttress, derived from bouter (to thrust). As a color modifier, buttressed implies a saturated-and-architecturally-supported quality, the deep-rich color of Gothic-Cathedral flying-buttress-and-rib-vault stone-architecture. Sits at the bold-and-fortified end of the grid, parallel to fortified and reinforced.

Madder
noun

Rubia tinctorum, the dyer's madder — the root pigment that fed European red textile production from antiquity until synthetic alizarin replaced it in 1869. Less brilliant than kermes, more lightfast than safflower, madder-dyed wool was the workhorse red of Persian carpets, British redcoats, and Turkish kilim. The color carries that history: a warm, slightly orange red with the matte finish of cloth rather than glaze.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e64d69
Original
#727069
Protanopia
#9a9065
Deuteranopia
#fb2f58
Tritanopia
#707070
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.73:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.63:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##E64D69
Display P3
Display P3
color(display-p3 0.8345 0.3458 0.4203)
P3 has visible headroomOKLCH chroma 0.189

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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