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Voluptuous Hermes Crimson

#e40c39
Notes

Voluptuous Hermes Crimson (#E40C39) is a true red with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (348°, 90%, 47%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e40c39
RGB
rgb(228, 12, 57)
HSL
hsl(348, 90%, 47%)
HWB
hwb(348 5% 11%)
OKLCH
oklch(58.3% 0.231 21.1)
P3
color(display-p3 0.8203 0.1874 0.2497)
HSV
hsv(348, 95%, 89%)
LAB
lab(48.33% 73.66 37.29)
LCH
lch(48.33% 82.56 26.85)
CMYK
cmyk(0%, 95%, 75%, 11%)

Etymology

Voluptuous
adjective

Latin voluptuōsus, pleasurable — derived from voluptās (pleasure). As a color modifier, voluptuous implies a saturated-and-rich-and-curving-sensual quality, the deep-rich color of Rubens-and-Boucher baroque-and-rococo flesh-and-fabric tonality. Sits at the bold-and-saturated end of the grid, parallel to lush and plush in tone.

Hermes
modifier

Greek Ἑρμῆς, messenger-of-the-Olympian-gods. As a color modifier, hermes implies a winged-sandal-and-caduceus-and-messenger quality, the visual register of Praxiteles-Hermes-and-Olympia-marble hand-winged-sandal-and-caduceus-and-messenger Praxiteles-Hermes-and-Olympia-marble-and-Hellenistic-bronze hermes-and-winged-sandal-and-caduceus surfaces under Praxiteles-Hermes-and-Olympia-marble-and-Hellenistic-bronze Olympian-pantheon-and-marketplace Mediterranean-marble-light. Sits at the modifier-and-myth end of the grid, parallel to zeus and atlas in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e40c39
Original
#5f5738
Protanopia
#908231
Deuteranopia
#fb0025
Tritanopia
#3d3d3d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.76:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.41:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##E40C39
Display P3
Display P3
color(display-p3 0.8203 0.1874 0.2497)
P3 has visible headroomOKLCH chroma 0.231

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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