Velvety Sprite Amaranth

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Latin spiritus, spirit-or-elf. As a color modifier, sprite implies a fairy-elf-and-quick-and-impish quality, the visual register of English-folk-sprite-and-Shakespearean-Puck hand-fairy-elf-and-quick-and-impish English-folk-sprite-and-Shakespearean-Puck-and-Midsummer-Night sprite-and-fairy-elf-and-quick-and-impish surfaces under English-folk-sprite-and-Shakespearean-Puck-and-Midsummer-Night greenwood-and-elven-meadow fairy-revel-light. Sits at the modifier-and-myth end of the grid, parallel to pixie and faun in usage.

The genus Amaranthus — the grain crop and ornamental flower whose deep red-purple flower spikes give the color its name. Cultivated by the Aztecs as a ceremonial grain. The color refers to a fresh amaranth flower at peak bloom: a saturated, slightly cool deep red-purple with the matte finish of densely packed small flowers. Cooler than burgundy, warmer than wine.