Bold Rain Crimson

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Old English regn, rain-or-shower. As a color modifier, rain implies a rain-shower-and-wet-and-Atlantic-front quality, the visual register of Atlantic-front-rain-and-monsoon-rain hand-rain-shower-and-wet-and-Atlantic-front Atlantic-front-rain-and-monsoon-rain-and-Lake-District-deluge rain-and-rain-shower-and-wet surfaces under Atlantic-front-rain-and-monsoon-rain-and-Lake-District-deluge Cumbrian-fells-and-Borrowdale-and-Snowdonia Atlantic-rain-light. Sits at the modifier-and-weather end of the grid, parallel to sleet and flurry in usage.

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.