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Shimmering Brick

#dd709a
Notes

Shimmering Brick (#DD709A) is a true magenta with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (337°, 62%, 65%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#dd709a
RGB
rgb(221, 112, 154)
HSL
hsl(337, 62%, 65%)
HWB
hwb(337 44% 13%)
OKLCH
oklch(68.3% 0.143 357.2)
P3
color(display-p3 0.8115 0.4621 0.5998)
HSV
hsv(337, 49%, 87%)
LAB
lab(61.04% 47.08 -2.90)
LCH
lch(61.04% 47.17 356.47)
CMYK
cmyk(0%, 49%, 30%, 13%)

Etymology

Shimmering
adjective

Old English scimerian, to glisten — present-participle of shimmer, sharing root with shine. As a color modifier, shimmering implies a saturated-and-soft-flicker-reflective quality, the bright color of moonlit-water-and-silken-fabric surface-reflection. Sits at the bright-and-reflective end of the grid, parallel to glistening and glimmering in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#dd709a
Original
#80879b
Protanopia
#9c9b97
Deuteranopia
#ec697f
Tritanopia
#8a8a8a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.06:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.86:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##DD709A
Display P3
Display P3
color(display-p3 0.8115 0.4621 0.5998)
P3 has subtle headroomOKLCH chroma 0.143

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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