colors
Back to gallery

Decisive Throb Ruby

#dc4775
Notes

Decisive Throb Ruby (#DC4775) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (341°, 68%, 57%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#dc4775
RGB
rgb(220, 71, 117)
HSL
hsl(341, 68%, 57%)
HWB
hwb(341 28% 14%)
OKLCH
oklch(61.9% 0.187 5.7)
P3
color(display-p3 0.7976 0.3221 0.4599)
HSV
hsv(341, 68%, 86%)
LAB
lab(52.96% 61.07 7.06)
LCH
lch(52.96% 61.48 6.59)
CMYK
cmyk(0%, 68%, 47%, 14%)

Etymology

Decisive
adjective

From the Latin decidere, to cut off — used as a modifier for colors that read as firm and final. Decisive black, decisive red: the implication is that the color has settled on its position and won't drift. Sits in the bold-bucket corner alongside resolute, with a slightly sharper edge.

Throb
modifier

Middle English throbben, to-beat-strongly. As a color modifier, throb implies a pulsing-and-beating-and-rhythmic quality, the visual register of racing-pulse-and-temple-throb hand-pulsing-and-beating-and-rhythmic racing-pulse-and-temple-throb-and-heartbeat throbbed-and-pulsing-and-beating-and-rhythmic surfaces under racing-pulse-and-temple-throb-and-heartbeat fevered-and-quickened-and-rhythmic candlelit-bedside-light. Sits at the modifier-and-mood end of the grid, parallel to pang and pulse in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#dc4775
Original
#686c76
Protanopia
#8f8971
Deuteranopia
#ef2f59
Tritanopia
#6a6a6a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.04:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.20:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##DC4775
Display P3
Display P3
color(display-p3 0.7976 0.3221 0.4599)
P3 has visible headroomOKLCH chroma 0.187

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

Canvas