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Bountiful Chrome

#da5434
Notes

Bountiful Chrome (#DA5434) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (12°, 69%, 53%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#da5434
RGB
rgb(218, 84, 52)
HSL
hsl(12, 69%, 53%)
HWB
hwb(12 20% 15%)
OKLCH
oklch(61.8% 0.175 34.7)
P3
color(display-p3 0.7932 0.3639 0.2469)
HSV
hsv(12, 76%, 85%)
LAB
lab(53.49% 50.85 45.10)
LCH
lch(53.49% 67.97 41.57)
CMYK
cmyk(0%, 61%, 76%, 15%)

Etymology

Bountiful
adjective

Old French bonté, goodness — adjectival suffix -ful. As a color modifier, bountiful implies a saturated-and-generous-and-abundant quality where the hue offers visual richness without measure. Sits at the bold-and-saturated end of the grid, parallel to abundant and plentiful in usage.

Chrome
noun

Lead chromate (PbCrO₄) — the chrome orange pigment introduced in 1809, brilliant but heavily toxic and reactive. Largely replaced by cadmium pigments in the twentieth century. The color refers to a freshly mixed chrome-orange in a Victorian color-merchant's stock: a saturated, slightly red orange with the matte finish of lead-based pigment. Brighter than ochre.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#da5434
Original
#7a6d30
Protanopia
#9b8b2f
Deuteranopia
#f0334d
Tritanopia
#6e6e6e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.96:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.30:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##DA5434
Display P3
Display P3
color(display-p3 0.7932 0.3639 0.2469)
P3 has subtle headroomOKLCH chroma 0.175

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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