Earnest Vela Ruby

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Latin vela, sails-of-the-Argo. As a color modifier, vela implies a southern-hemisphere-and-Argo-sail-and-supernova-remnant quality, the visual register of Vela-supernova-remnant-and-Argo-sails hand-southern-hemisphere-and-Argo-sail-and-supernova-remnant Vela-supernova-remnant-and-Argo-sails-and-southern-Milky-Way vela-and-southern-hemisphere-and-Argo-sail surfaces under Vela-supernova-remnant-and-Argo-sails-and-southern-Milky-Way Southern-Cross-and-southern-zenith southern-stellar-light. Sits at the modifier-and-cosmic end of the grid, parallel to cygnus and draco in usage.

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.