Punchy Tart Mulberry

A modern adjectival form of punch, to strike sharply. Used as a color word since the early twentieth century for hues that read as highly contrasting and visually loud. Punchy red, punchy yellow: the implication is full saturation combined with optical impact. Sits across the bold and bright buckets, near vivid and striking.

Old English teart, sharp-or-acid-tasting. As a color modifier, tart implies a sharp-acid-and-fruit-puckered quality, the visual register of Bramley-apple-and-rhubarb-tart hand-sharp-acid-and-fruit-puckered Bramley-apple-and-rhubarb-tart-and-Yorkshire-orchard tart-and-sharp-acid-and-fruit-puckered surfaces under Bramley-apple-and-rhubarb-tart-and-Yorkshire-orchard Yorkshire-orchard-and-Kentish-Garden-of-England puckered-orchard-light. Sits at the modifier-and-flavor end of the grid, parallel to sour and tang in usage.

The genus Morus — the white mulberry (M. alba) feeds silkworms; the black mulberry (M. nigra) bears the deep purple fruit that stains everything it touches. The color refers to a ripe black mulberry: a saturated, slightly red-shifted very deep purple with the slight juiciness of a compound fruit. Cooler than wine, warmer than indigo, with the agricultural weight of a tree that supported the entire Chinese silk industry for two thousand years.