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Rich Chianti

#c90551
Notes

Rich Chianti (#C90551) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (337°, 95%, 40%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c90551
RGB
rgb(201, 5, 81)
HSL
hsl(337, 95%, 40%)
HWB
hwb(337 2% 21%)
OKLCH
oklch(53.6% 0.212 9.9)
P3
color(display-p3 0.7225 0.1553 0.3227)
HSV
hsv(337, 98%, 79%)
LAB
lab(42.95% 68.93 14.62)
LCH
lch(42.95% 70.47 11.98)
CMYK
cmyk(0%, 98%, 60%, 21%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Chianti
noun

The Tuscan wine region between Florence and Siena — and the Sangiovese-based reds of Chianti Classico, the gallo nero black-rooster appellation that has marked authentic bottles since 1924. The color refers to a young Chianti Classico in a glass: a saturated, slightly cool deep red with the optical clarity of medium-tannin wine. Lighter than Bordeaux, warmer than Burgundy.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c90551
Original
#4d4e52
Protanopia
#7b724c
Deuteranopia
#dc002f
Tritanopia
#343434
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.79:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.62:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##C90551
Display P3
Display P3
color(display-p3 0.7225 0.1553 0.3227)
P3 has visible headroomOKLCH chroma 0.212

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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