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Balanced Shu

#c49db0
Notes

Balanced Shu (#C49DB0) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (331°, 25%, 69%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c49db0
RGB
rgb(196, 157, 176)
HSL
hsl(331, 25%, 69%)
HWB
hwb(331 62% 23%)
OKLCH
oklch(73.7% 0.053 347.6)
P3
color(display-p3 0.7444 0.6216 0.6866)
HSV
hsv(331, 20%, 77%)
LAB
lab(68.74% 17.55 -4.34)
LCH
lch(68.74% 18.08 346.12)
CMYK
cmyk(0%, 20%, 10%, 23%)

Etymology

Balanced
adjective

The past participle of balance, to weigh evenly. Used as a color modifier since the eighteenth century for hues that read as neither overcommitted nor restrained. Balanced sage, balanced taupe: moderate saturation combined with optical equilibrium. Sits at the crisp-bucket center alongside even.

Shu
noun

Vermillion in Japanese — specifically the cinnabar-derived pigment used since the Heian period to paint Shinto torii gates, temple beams, and the lacquer of imperial seals. The color refers to a freshly painted Inari Shrine torii: a saturated, slightly orange red with the high gloss of layered urushi lacquer. Brighter than crimson, deeper than tangerine, with the sacred-architectural weight of a color reserved for thresholds between human and divine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c49db0
Original
#a0a4b1
Protanopia
#a8aaaf
Deuteranopia
#ca9ca3
Tritanopia
#a7a7a7
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.39:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.80:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##C49DB0
Display P3
Display P3
color(display-p3 0.7444 0.6216 0.6866)
Inside sRGBOKLCH chroma 0.053

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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