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Dense Sour Ruby

#c30948
Notes

Dense Sour Ruby (#C30948) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (340°, 91%, 40%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c30948
RGB
rgb(195, 9, 72)
HSL
hsl(340, 91%, 40%)
HWB
hwb(340 4% 24%)
OKLCH
oklch(52.3% 0.206 12.5)
P3
color(display-p3 0.7009 0.1549 0.2903)
HSV
hsv(340, 95%, 76%)
LAB
lab(41.64% 66.59 18.33)
LCH
lch(41.64% 69.07 15.39)
CMYK
cmyk(0%, 95%, 63%, 24%)

Etymology

Dense
adjective

Latin dēnsus, thick / crowded — sharing root with English condense. As a color modifier, dense implies a saturated-and-tightly-packed quality where the hue carries maximum pigmentation per visual unit-of-area. Sits at the bold-and-saturated end of the grid, parallel to thick and concentrated in usage.

Sour
modifier

Old English sūr, acid-or-fermented. As a color modifier, sour implies a fermented-and-puckered-and-acid quality, the visual register of sourdough-and-Bavarian-sauerkraut-sour hand-fermented-and-puckered-and-acid sourdough-and-Bavarian-sauerkraut-sour-and-Belgian-Lambic sour-and-fermented-and-puckered surfaces under sourdough-and-Bavarian-sauerkraut-sour-and-Belgian-Lambic San-Francisco-sourdough-and-Brussels-Lambic fermented-puckered-light. Sits at the modifier-and-flavor end of the grid, parallel to tart and tang in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c30948
Original
#4c4b49
Protanopia
#786f43
Deuteranopia
#d6002b
Tritanopia
#353535
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.08:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.45:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##C30948
Display P3
Display P3
color(display-p3 0.7009 0.1549 0.2903)
P3 has visible headroomOKLCH chroma 0.206

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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