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Pure Helix Cardinal

#c24631
Notes

Pure Helix Cardinal (#C24631) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (9°, 60%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c24631
RGB
rgb(194, 70, 49)
HSL
hsl(9, 60%, 48%)
HWB
hwb(9 19% 24%)
OKLCH
oklch(56.2% 0.163 32.0)
P3
color(display-p3 0.7046 0.3077 0.2255)
HSV
hsv(9, 75%, 76%)
LAB
lab(47.07% 48.47 38.63)
LCH
lch(47.07% 61.98 38.55)
CMYK
cmyk(0%, 64%, 75%, 24%)

Etymology

Pure
adjective

Latin purus, clean, unmixed — applied to color since antiquity for hues that contain only one pigment without dilution by white, black, or another color. Pure red is the textbook ideal: high saturation, mid lightness, no shift. Sits at the bold-bucket center, parallel to true and strong.

Helix
modifier

Greek ἕλιξ, spiral-or-coil. As a color modifier, helix implies a planetary-nebula-and-spiraling-coil quality, the visual register of Helix-Nebula-and-Eye-of-God hand-planetary-nebula-and-spiraling-coil Helix-Nebula-and-Eye-of-God-and-NGC-7293 helix-and-planetary-nebula-and-spiraling-coil surfaces under Helix-Nebula-and-Eye-of-God-and-NGC-7293 Aquarius-and-Hubble-deep-field planetary-nebula-light. Sits at the modifier-and-cosmic end of the grid, parallel to nebula and corona in usage.

Cardinal
noun

Named for the scarlet robes of Roman Catholic cardinals, dyed since the thirteenth century with kermes and later cochineal. The color carries the institutional weight of its source — a saturated red-orange that reads as authority rather than romance. Also the bird (Cardinalis cardinalis) of the American east, whose plumage takes its red from carotenoid pigments in the seeds it eats.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c24631
Original
#695e2e
Protanopia
#877a2d
Deuteranopia
#d52642
Tritanopia
#5f5f5f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.98:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.21:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##C24631
Display P3
Display P3
color(display-p3 0.7046 0.3077 0.2255)
P3 has subtle headroomOKLCH chroma 0.163

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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