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Direct Haldi

#bf8f65
Notes

Direct Haldi (#BF8F65) is a true orange with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (28°, 41%, 57%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bf8f65
RGB
rgb(191, 143, 101)
HSL
hsl(28, 41%, 57%)
HWB
hwb(28 40% 25%)
OKLCH
oklch(68.6% 0.082 62.0)
P3
color(display-p3 0.7202 0.5684 0.4199)
HSV
hsv(28, 47%, 75%)
LAB
lab(63.06% 12.95 29.37)
LCH
lch(63.06% 32.10 66.20)
CMYK
cmyk(0%, 25%, 47%, 25%)

Etymology

Direct
adjective

From the Latin directus, straight — used as a color modifier since the eighteenth century for hues that read as straightforward and unambiguous. Direct red, direct green: moderate-to-high saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and frank.

Haldi
noun

The Hindi word for turmeric — the South Asian spice and ceremonial pigment used in Hindu haldi pre-wedding rituals and in gor-haldi (turmeric milk). The color refers to fresh haldi paste applied to skin in a wedding ritual: a saturated, slightly red-shifted yellow with the dusty finish of fresh-ground rhizome. Warmer than turmeric.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bf8f65
Original
#9e9262
Protanopia
#a99d66
Deuteranopia
#cd8584
Tritanopia
#969696
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.86:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.33:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BF8F65
Display P3
Display P3
color(display-p3 0.7202 0.5684 0.4199)
P3 has subtle headroomOKLCH chroma 0.082

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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