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Rousing Matcha

#beea74
Notes

Rousing Matcha (#BEEA74) is a true lime with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (82°, 74%, 69%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#beea74
RGB
rgb(190, 234, 116)
HSL
hsl(82, 74%, 69%)
HWB
hwb(82 45% 8%)
OKLCH
oklch(88.1% 0.154 126.3)
P3
color(display-p3 0.7794 0.9126 0.5142)
HSV
hsv(82, 50%, 92%)
LAB
lab(87.51% -32.54 52.20)
LCH
lch(87.51% 61.51 121.94)
CMYK
cmyk(19%, 0%, 50%, 8%)

Etymology

Rousing
adjective

Old English rūsan, to rush — present-participle of rouse. As a color modifier, rousing implies a saturated-and-wakening-and-active quality, the bright color of dawn-chorus-and-morning-bell atmospheric-and-aural stimulation. Sits at the bright-and-active end of the grid, parallel to awakening and invigorating in usage.

Matcha
noun

The shade-grown, stone-ground green tea of the Japanese tea ceremony — leaves of Camellia sinensis covered for weeks before harvest to concentrate chlorophyll, then powdered in a granite mill. The color refers to ceremonial-grade matcha whisked in hot water: a saturated, slightly muted green with the powdery finish of micron-scale leaf particles. Brighter than sage, deeper than lime, with the meditative weight of a 600-year-old practice.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#beea74
Original
#f4dd69
Protanopia
#eedb7b
Deuteranopia
#c4e1cf
Tritanopia
#d8d8d8
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
1.38:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
15.21:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BEEA74
Display P3
Display P3
color(display-p3 0.7794 0.9126 0.5142)
P3 has subtle headroomOKLCH chroma 0.154

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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