Vivid Pall Goldenrod

From the Latin vividus, full of life — used as a color modifier since the late sixteenth century for hues that read as luminous and saturated. Vivid red, vivid blue: the implication is that the color appears almost lit from within, with the optical brightness of a high-chroma surface in good light. Sits at the bright-bucket center alongside bright and electric.

Latin pallium, cloak-or-funeral-cover. As a color modifier, pall implies a cloaked-and-shrouded-and-funereal quality, the visual register of Roman-Catholic-and-Anglican-pall hand-cloaked-and-shrouded-and-funereal Roman-Catholic-and-Anglican-and-Orthodox-funeral funeral-pall-and-coffin-shroud-and-altar-cloth surfaces under Roman-Catholic-and-Anglican funeral-pall-and-coffin-shroud cathedral-incense light. Sits at the modifier-and-mood end of the grid, parallel to gloom and shade in usage.

Solidago, the late-summer wildflower of North American meadows whose tall sprays of small yellow flowers signal the end of the growing season. The color refers to the flower head at full bloom: a warm, slightly muted yellow-orange with the matte finish of small clustered florets. Cooler than mustard, deeper than dandelion. The state flower of Kentucky and Nebraska, a pollinator magnet, and the original native dye for early American homespun.