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Functional Beaujolais

#bd8d97
Notes

Functional Beaujolais (#BD8D97) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (348°, 27%, 65%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd8d97
RGB
rgb(189, 141, 151)
HSL
hsl(348, 27%, 65%)
HWB
hwb(348 55% 26%)
OKLCH
oklch(69.2% 0.060 4.9)
P3
color(display-p3 0.7124 0.5605 0.5924)
HSV
hsv(348, 25%, 74%)
LAB
lab(63.43% 19.72 1.84)
LCH
lch(63.43% 19.81 5.33)
CMYK
cmyk(0%, 25%, 20%, 26%)

Etymology

Functional
adjective

Latin fūnctiō, performance — adjectival suffix -al. As a color modifier, functional implies a clear-and-purpose-fit-and-utilitarian quality, the crisp color of Mid-Century-Modern and Bauhaus form-follows-function design-aesthetic. Sits at the crisp-and-functional end of the grid, parallel to practical and utilitarian in usage.

Beaujolais
noun

The French wine region just south of Burgundy — and the Gamay-based reds of Beaujolais Nouveau. The color refers to a fresh Beaujolais Nouveau in a glass: a saturated, slightly cool red with the optical brightness of low-tannin young wine. Lighter than Burgundy, brighter than Chianti.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd8d97
Original
#949597
Protanopia
#9f9d96
Deuteranopia
#c68a90
Tritanopia
#989898
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.83:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.42:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD8D97
Display P3
Display P3
color(display-p3 0.7124 0.5605 0.5924)
Inside sRGBOKLCH chroma 0.060

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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