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Holographic Sidon

#bd77c1
Notes

Holographic Sidon (#BD77C1) is a true violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (297°, 37%, 61%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd77c1
RGB
rgb(189, 119, 193)
HSL
hsl(297, 37%, 61%)
HWB
hwb(297 47% 24%)
OKLCH
oklch(66.9% 0.131 325.0)
P3
color(display-p3 0.7023 0.4791 0.7403)
HSV
hsv(297, 38%, 76%)
LAB
lab(59.77% 39.19 -27.54)
LCH
lch(59.77% 47.90 324.90)
CMYK
cmyk(2%, 38%, 0%, 24%)

Etymology

Holographic
adjective

Greek hólos (whole) and graphé (writing) — adjectival suffix -ic. As a color modifier, holographic implies a saturated-and-multi-angle-shifting quality, the bright color of holographic-credit-card and trading-card dichroic-film 3D-image-reflection. Sits at the bright-and-shifting end of the grid, parallel to iridescent and prismatic in usage.

Sidon
noun

Ancient Phoenician city on the Lebanese coast — co-eval with Tyre in Tyrian purple production, and the slightly older of the two purple-dye centers. Sidon color refers to a Sidon-produced Tyrian purple-dyed Phoenician trade textile: a saturated, slightly cool deep violet with the matte finish of multi-bath Hexaplex trunculus shellfish dye on hand-loomed Levantine cloth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd77c1
Original
#708bc4
Protanopia
#8293bf
Deuteranopia
#c07f93
Tritanopia
#8b8b8b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.20:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.57:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD77C1
Display P3
Display P3
color(display-p3 0.7023 0.4791 0.7403)
P3 has subtle headroomOKLCH chroma 0.131

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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