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Plumb Sangiovese

#bd7797
Notes

Plumb Sangiovese (#BD7797) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (333°, 35%, 60%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd7797
RGB
rgb(189, 119, 151)
HSL
hsl(333, 35%, 60%)
HWB
hwb(333 47% 26%)
OKLCH
oklch(65.3% 0.096 351.2)
P3
color(display-p3 0.7023 0.4791 0.5872)
HSV
hsv(333, 37%, 74%)
LAB
lab(58.27% 31.88 -5.73)
LCH
lch(58.27% 32.39 349.81)
CMYK
cmyk(0%, 37%, 20%, 26%)

Etymology

Plumb
adjective

Latin plumbum, lead — referring to the lead-weighted plumb-line of pre-modern carpentry. As a color modifier, plumb implies a clear-and-vertical-true quality where the hue carries the visual register of gravity-aligned-and-perfectly-vertical surface. Sits at the crisp-and-balanced end of the grid, parallel to level and squared in usage.

Sangiovese
noun

The dominant red grape of central Italy — backbone of Chianti, Brunello, and Vino Nobile. The color refers to a young Brunello di Montalcino: a saturated, slightly cool deep red with the optical complexity of well-aged Tuscan wine. Deeper than Chianti, cooler than Tempranillo.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd7797
Original
#7e8598
Protanopia
#8f9195
Deuteranopia
#c77582
Tritanopia
#888888
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.36:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.25:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD7797
Display P3
Display P3
color(display-p3 0.7023 0.4791 0.5872)
P3 has subtle headroomOKLCH chroma 0.096

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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