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Forceful Zinnia

#bd572d
Notes

Forceful Zinnia (#BD572D) is a true orange with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (18°, 62%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd572d
RGB
rgb(189, 87, 45)
HSL
hsl(18, 62%, 46%)
HWB
hwb(18 18% 26%)
OKLCH
oklch(57.7% 0.143 41.5)
P3
color(display-p3 0.6911 0.3640 0.2194)
HSV
hsv(18, 76%, 74%)
LAB
lab(49.29% 38.40 42.84)
LCH
lch(49.29% 57.53 48.13)
CMYK
cmyk(0%, 54%, 76%, 26%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Zinnia
noun

The genus Zinnia — particularly Z. elegans, the Mexican wildflower bred into the cottage-garden classic by nineteenth-century European horticulturalists. The color refers to an orange Zinnia at peak bloom: a saturated, slightly red orange with the matte finish of dahlia-form composite flower. Brighter than marigold.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd572d
Original
#736728
Protanopia
#8c7e2a
Deuteranopia
#cf414e
Tritanopia
#6a6a6a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.60:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.56:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD572D
Display P3
Display P3
color(display-p3 0.6911 0.3640 0.2194)
P3 has subtle headroomOKLCH chroma 0.143

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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