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Indomitable Aronia

#bd49f0
Notes

Indomitable Aronia (#BD49F0) is a true violet with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (282°, 85%, 61%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd49f0
RGB
rgb(189, 73, 240)
HSL
hsl(282, 85%, 61%)
HWB
hwb(282 29% 6%)
OKLCH
oklch(63.4% 0.246 313.4)
P3
color(display-p3 0.6875 0.3158 0.9098)
HSV
hsv(282, 70%, 94%)
LAB
lab(53.90% 70.57 -63.34)
LCH
lch(53.90% 94.83 318.09)
CMYK
cmyk(21%, 70%, 0%, 6%)

Etymology

Indomitable
adjective

Latin indomitābilis, unconquerable — derived from domāre (to tame). As a color modifier, indomitable implies a saturated-and-unconquerable-and-fierce quality where the hue resists any attempt to subdue or modulate its presence. Sits at the bold-and-resilient end of the grid, parallel to unyielding and adamant.

Aronia
noun

North American chokeberry (Aronia melanocarpa) — a Rosaceae shrub native to eastern North America whose deep-violet drupes are the most polyphenol-rich of any commonly cultivated berry. Aronia color refers to a freshly picked Aronia melanocarpa drupe-cluster: a saturated, slightly cool deep violet with the matte finish of anthocyanin-and-tannin-rich chokeberry. The genus name comes from the Greek aría, small fruit-bush.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd49f0
Original
#007bf5
Protanopia
#3c83ec
Deuteranopia
#b86c98
Tritanopia
#6e6e6e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.38:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD49F0
Display P3
Display P3
color(display-p3 0.6875 0.3158 0.9098)
P3 has visible headroomOKLCH chroma 0.246

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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