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Hefty Sakura

#bd494b
Notes

Hefty Sakura (#BD494B) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (359°, 47%, 51%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd494b
RGB
rgb(189, 73, 75)
HSL
hsl(359, 47%, 51%)
HWB
hwb(359 29% 26%)
OKLCH
oklch(56.2% 0.150 22.3)
P3
color(display-p3 0.6875 0.3158 0.3086)
HSV
hsv(359, 61%, 74%)
LAB
lab(47.10% 46.84 23.43)
LCH
lch(47.10% 52.38 26.58)
CMYK
cmyk(0%, 61%, 60%, 26%)

Etymology

Hefty
adjective

Old English hefig, heavy — adjectival suffix -y. As a color modifier, hefty implies a saturated-and-substantial-and-weighty quality where the hue carries the visual heft of a hand-cast pig-iron object. Sits at the bold-and-weighty end of the grid, parallel to substantial and weighty in usage.

Sakura
noun

The flowering cherry — Prunus serrulata — and the unifying spring color of Japanese aesthetic life. The color refers to a somei-yoshino cherry in full bloom: a soft, slightly cool pale red-pink with the matte finish of five-petaled bloom. Lighter than rose, cooler than coral, with the ephemeral weight of a flower whose two-week bloom defines an entire season's poetry.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd494b
Original
#66604a
Protanopia
#837948
Deuteranopia
#cf334b
Tritanopia
#626262
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.98:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.22:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD494B
Display P3
Display P3
color(display-p3 0.6875 0.3158 0.3086)
P3 has subtle headroomOKLCH chroma 0.150

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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