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Established Cherry

#bd4643
Notes

Established Cherry (#BD4643) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (1°, 48%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd4643
RGB
rgb(189, 70, 67)
HSL
hsl(1, 48%, 50%)
HWB
hwb(1 26% 26%)
OKLCH
oklch(55.7% 0.154 24.9)
P3
color(display-p3 0.6868 0.3057 0.2811)
HSV
hsv(1, 65%, 74%)
LAB
lab(46.46% 47.66 27.38)
LCH
lch(46.46% 54.97 29.87)
CMYK
cmyk(0%, 63%, 65%, 26%)

Etymology

Established
adjective

Latin stabilīre, to make stable — past-participle of establish. As a color modifier, established implies a saturated-and-rooted quality where the hue carries the weight of long-standing visual presence. Sits at the bold-and-firm end of the grid, parallel to steadfast and anchored in usage.

Cherry
noun

Borrowed into English from the Old North French cherise, the cherry has been a cultivated red since at least the Greek colonies of Pontus on the Black Sea. The color refers specifically to the fruit at full ripeness — a clean, sweet red, brighter than wine and warmer than crimson, somewhere between Prunus avium and the lacquered finish of a Stradivarius.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd4643
Original
#655e42
Protanopia
#837840
Deuteranopia
#cf2c46
Tritanopia
#5f5f5f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.10:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.12:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD4643
Display P3
Display P3
color(display-p3 0.6868 0.3057 0.2811)
P3 has subtle headroomOKLCH chroma 0.154

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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