Unyielding Brine Ruby
Unyielding Brine Ruby (#BD3C71) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (335°, 52%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old English un- (negation) plus gildan (to give-up). As a color modifier, unyielding implies a saturated-and-uncompromising quality where the hue refuses to fade-or-shift under any visual pressure. Sits at the bold-and-resilient end of the grid, parallel to indomitable and adamant in usage.
Old English brȳne, salt-water-or-pickle-brine. As a color modifier, brine implies a salt-water-and-pickle-and-tide-pool quality, the visual register of Atlantic-tide-pool-and-pickling-brine hand-salt-water-and-pickle-and-tide-pool Atlantic-tide-pool-and-pickling-brine-and-Cornish-rock-pool brine-and-salt-water-and-pickle surfaces under Atlantic-tide-pool-and-pickling-brine-and-Cornish-rock-pool Lizard-Point-and-North-Cornish-coast salt-tide-pool-light. Sits at the modifier-and-weather end of the grid, parallel to floe and torrent in usage.
From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.
Wide gamut
The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.
Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.