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Substantial Beaujolais

#bd3b54
Notes

Substantial Beaujolais (#BD3B54) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (348°, 52%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd3b54
RGB
rgb(189, 59, 84)
HSL
hsl(348, 52%, 49%)
HWB
hwb(348 23% 26%)
OKLCH
oklch(54.7% 0.166 13.3)
P3
color(display-p3 0.6845 0.2698 0.3364)
HSV
hsv(348, 69%, 74%)
LAB
lab(45.07% 53.48 15.26)
LCH
lch(45.07% 55.61 15.93)
CMYK
cmyk(0%, 69%, 56%, 26%)

Etymology

Substantial
adjective

Latin substantia, substance — adjectival suffix -al, derived from sub-stāre (to stand under). As a color modifier, substantial implies a saturated-and-weighty-and-material quality where the hue carries visual mass and presence. Sits at the bold-and-weighty end of the grid, parallel to weighty and hefty in usage.

Beaujolais
noun

The French wine region just south of Burgundy — and the Gamay-based reds of Beaujolais Nouveau. The color refers to a fresh Beaujolais Nouveau in a glass: a saturated, slightly cool red with the optical brightness of low-tannin young wine. Lighter than Burgundy, brighter than Chianti.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd3b54
Original
#5b5a54
Protanopia
#7d7451
Deuteranopia
#ce1f45
Tritanopia
#585858
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.36:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.92:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD3B54
Display P3
Display P3
color(display-p3 0.6845 0.2698 0.3364)
P3 has subtle headroomOKLCH chroma 0.166

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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