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Opulent Erdbeere

#bd3a9d
Notes

Opulent Erdbeere (#BD3A9D) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (315°, 53%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd3a9d
RGB
rgb(189, 58, 157)
HSL
hsl(315, 53%, 48%)
HWB
hwb(315 23% 26%)
OKLCH
oklch(57.2% 0.197 339.2)
P3
color(display-p3 0.6844 0.2667 0.6002)
HSV
hsv(315, 69%, 74%)
LAB
lab(47.34% 61.97 -25.85)
LCH
lch(47.34% 67.14 337.36)
CMYK
cmyk(0%, 69%, 17%, 26%)

Etymology

Opulent
adjective

Latin opulentus, rich / wealthy — derived from ops (wealth). As a color modifier, opulent implies a saturated-and-luxurious quality, the deep-rich color of Belle-Époque and Gilded-Age interior-decoration silk-and-velvet textiles. Sits at the bold-and-saturated end of the grid, parallel to lavish and sumptuous.

Erdbeere
noun

German for strawberry (Fragaria × ananassa) — particularly the deep-magenta Hanseatic harvest strawberry of Schleswig-Holstein and Niederrhein river-meadows, the iconic summer-fruit base of Erdbeerkuchen. Erdbeere color refers to a freshly hulled Fragaria × ananassa aggregate-fruit cross-section in a Hamburg market stall: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich strawberry-flesh against pale yellow-green achenes.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd3a9d
Original
#4163a0
Protanopia
#6b789a
Deuteranopia
#c83f66
Tritanopia
#5d5d5d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.93:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.26:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD3A9D
Display P3
Display P3
color(display-p3 0.6844 0.2667 0.6002)
P3 has visible headroomOKLCH chroma 0.197

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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