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Rich Saturn Strawberry

#bd2a42
Notes

Rich Saturn Strawberry (#BD2A42) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (350°, 64%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd2a42
RGB
rgb(189, 42, 66)
HSL
hsl(350, 64%, 45%)
HWB
hwb(350 16% 26%)
OKLCH
oklch(52.8% 0.182 17.6)
P3
color(display-p3 0.6819 0.2188 0.2716)
HSV
hsv(350, 78%, 74%)
LAB
lab(42.57% 58.22 23.07)
LCH
lch(42.57% 62.62 21.62)
CMYK
cmyk(0%, 78%, 65%, 26%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Saturn
modifier

Latin Saturnus, Roman-god-of-time-and-sixth-planet. As a color modifier, saturn implies a Roman-god-of-time-and-ringed-sixth-planet quality, the visual register of Roman-Saturn-and-Cassini-rings hand-Roman-god-of-time-and-ringed-sixth-planet Roman-Saturn-and-Cassini-rings-and-Saturnalia saturn-and-Roman-god-of-time-and-ringed-planet surfaces under Roman-Saturn-and-Cassini-rings-and-Saturnalia Saturnalia-festival-and-ringed-gas-giant ringed-planet-light. Sits at the modifier-and-zodiac end of the grid, parallel to jupiter and neptune in usage.

Strawberry
noun

Fragaria × ananassa, the cultivated strawberry of European gardens since the eighteenth century. The color refers to the surface of a ripe berry: a clean, bright red with a slight blue shift in the shadows of the achenes. Warmer than ruby, lighter than crimson, with the optical brightness of fresh fruit rather than the depth of pigment or gem.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd2a42
Original
#555142
Protanopia
#7a703e
Deuteranopia
#d00035
Tritanopia
#4b4b4b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.88:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.57:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BD2A42
Display P3
Display P3
color(display-p3 0.6819 0.2188 0.2716)
P3 has visible headroomOKLCH chroma 0.182

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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