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Rich Aurora

#bc5637
Notes

Rich Aurora (#BC5637) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (14°, 55%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bc5637
RGB
rgb(188, 86, 55)
HSL
hsl(14, 55%, 48%)
HWB
hwb(14 22% 26%)
OKLCH
oklch(57.5% 0.139 37.5)
P3
color(display-p3 0.6873 0.3602 0.2481)
HSV
hsv(14, 71%, 74%)
LAB
lab(49.04% 38.98 37.27)
LCH
lch(49.04% 53.93 43.71)
CMYK
cmyk(0%, 54%, 71%, 26%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Aurora
noun

The atmospheric phenomenon of charged particles colliding with the upper atmosphere — particularly the aurora borealis (northern lights) at high latitudes. While auroras span green and violet, the warm-orange variant occurs when particles collide with high-altitude atomic nitrogen. The color refers to an orange auroral curtain: a soft, slightly red orange with the optical translucency of upper-atmosphere emission.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bc5637
Original
#726734
Protanopia
#8a7d35
Deuteranopia
#ce414f
Tritanopia
#696969
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.64:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.52:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BC5637
Display P3
Display P3
color(display-p3 0.6873 0.3602 0.2481)
P3 has subtle headroomOKLCH chroma 0.139

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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